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SOCIALICON

In a world driven by social media, communication in sharing of ideas, opinion, art, music, and video brings us all together instantly. For better or worse, the rules of social interaction become more important.

Social Rule Theory is a band of global contributors. Professional musicians and vocalists from around the world are invited to contribute on individual songs written and produced by Tony Alan, an award-winning multi-media artist. With nearly 50 awards and accolades for video production, writing and graphic design… Tony brings his creative spirit, passion, experience, and skill to create the music and videos of Social Rule Theory.

The Social Rule Theory name is derived from social rule system theory, which notes; most human social activity is organized and regulated by socially produced and reproduced systems of rules. These rules have a tangible existence in societies – in language, customs and codes of conduct, norms and laws, and in social institutions such as family, community, market, business enterprises, and government agencies. Thus, this theory postulates that the making, interpretation, and implementation of social rules are universal in human society, as are their reformulation and transformation.

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The Rock-n-Roll Prophet

Grabbing poetic free-verse from the ether and on-the-fly, highlights the organic musical spirit of Tony Alan. Attaining the moniker "The Rock-n-Roll Prophet" during his supporting role on the live cable access show Hang Loose Live, the lyric, rhythm and experimentation of Tony Alan continues.

Dreams & Realities

After 30-years, the original reel-to-reel masters of Tony Alan's "Dreams & Realities" album have been remastered. The entire album is now available on Apple Music and Spotify under the artist name Tony Alan.